> ## Documentation Index
> Fetch the complete documentation index at: https://help.oskaros.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Analytics

> Track your performance across bookings, revenue, and customer activity.

## Measure What Matters

Oskar’s analytics dashboard gives you a clear, real-time view of your business performance.\
Access it under **Left Menu → MAIN → Dashboard → Analytics**.

Here’s what you’ll find:

### **Total bookings**

See the number of appointments and event registrations within your selected time range.\
Track growth week-over-week or month-over-month.

### **Total revenue**

View gross income from all paid bookings, broken down by service, event, or resource.\
Instantly spot what drives the most revenue.

### **Number of clients**

Measure how many unique customers booked with you — and how this changes over time.

### **Average booking value**

See how much revenue each booking generates on average.\
Use this to assess pricing, extras, or bundles.

**Pro Tip:**\
If your average value increases when clients add extras, highlight add-ons in checkout or group them as bundles to encourage upsells.

### Activity Log

Track every admin action for transparency and audits—now live in your dashboard.

* **Logged Actions**: Customer updates, order edits, bookings, payments, and account modifications.
* **Detailed Views**: Includes timestamps, user info, and searchable filters (e.g., by date, action type, or user).
* **Export Ready**: Download reports in CSV or PDF for compliance or record-keeping.

#### Quick Start

| Step | Action         | Dashboard Path                                               |
| ---- | -------------- | ------------------------------------------------------------ |
| 1    | Access the log | Left Menu → MAIN → Dashboard → Activity Log                  |
| 2    | Apply filters  | Use top dropdowns (e.g., "Last 30 days" or "Bookings only")  |
| 3    | View details   | Click any entry for full context (e.g., before/after values) |

Great for team reviews, spotting trends, or ensuring accountability. Staff with permissions can view (set roles in [Team Members](/documentation/setup-and-configuration/team-members#Set-Roles-Permissions)).

\[Screenshot: Activity Log Table with Filters and Export Button – Showing Sample Entries for Bookings and Payments]

***

## What’s Coming Next

We’re developing deeper analytics to give you even more visibility:

* **Cancellation tracking** — Understand how often bookings are cancelled and how far in advance.
* **No-show tracking** — Identify missed appointments to support policies or reminder strategies.
* **Conversion metrics** — Compare booking-page visits to completed bookings.
* **Abandoned cart reports** — See when clients add items but don’t check out.
* **Segmentation filters** — Analyse performance by resource, service, event, or location.

Have ideas for advanced analytics?\
Share suggestions through **Personal Dashboard (Right side) → Feedback**. Your input shapes what we build next.

***

## Learn More

Looking for metrics that fit your industry?\
Explore our **[Use Case Templates](/guides/use-case-templates/intro)** to understand which KPIs matter most for your business type.

Or dive into the **[Dashboard](/documentation/core-modules/dashboard)** module to learn how to customise widgets, date ranges, and views.